Insoles: Dr. Scholl's Is US-Owned — 3 Canadian 🇨🇦
Which insole brands are actually Canadian-owned? Dr. Scholl's, Superfeet and Spenco are all held by American private equity. These three are Canadian-owned: SOLE in Calgary, Kintec in Surrey BC, and Form Insoles in Calgary.
🍁 Verified Canadian Brands
3 Local OptionsSOLE
🇨🇦 Canadian-Owned📍 Calgary, AB · Est. 2001
Canadian-owned by founder Mike Baker
Kintec
🇨🇦 Canadian-Owned📍 Surrey, BC · Est. 1991
100% Canadian-owned since 1991
Form Insoles
🇨🇦 Canadian-Owned📍 Calgary, AB · Est. 2014
Alberta-owned: Form Products Group Ltd.
🔍 Investigation Breakdown
Video Script & Investigation
When you grab insoles at the drugstore, do you know who owns them? Dr. Scholl’s, Superfeet, and Spenco are all owned by American private equity firms. Superfeet was employee-owned until 2021. For Canadian-owned support, SOLE is privately held in Calgary, Alberta, founded by Mike Baker in 2001, and turns recycled wine corks into insoles through ReCORK. Kintec has been one hundred percent Canadian-owned since 1991, fitting footwear and orthotics out of Surrey, British Columbia. Form Insoles is an Alberta company making heat-moldable insoles in Calgary. Canadian-owned. Canadian rooted. This is Canadian made.
Market Reality Check
FOREIGN-OWNED INSOLES
- Dr. Scholl’s — US private equity
- Superfeet — US private equity
- Spenco — US (Implus / Berkshire)
Ownership checked October 2026